Content Engine
Strategy SessionsThe whole plan, A to Z. Short-Form SystemFilmed, cut, posted. YouTube Long-FormFilmed and tracked. Thumbnail TestingAlways-on experiments. Story SequencesDM openers that convert.
Tracking Hub
AttributionTrack every signal. DM LinksClicks to closes. YouTube TrackingRevenue per video. Pixel TrackingPaste one script. Lead ProfilesComplete lead story.
Growth
AI SetterBooks while you work. Meta AdsFed by winning content. Personalization1:1 at scale. Team CollaborationShared inbox and roles. EventsConferences we host.
AI Setter Attribution YouTube Tracking Pixel Tracking Meta Ads Calculator Book a Call

Stop guessing what
books your jobs

We film your short-form and YouTube, run your Meta ads, and track every lead back to the exact video it came from. Built for home service.

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Meta Ads
Managed in-house
YouTube
Filmed + tracked
Trusted by
elitenorthwest.floors promobox.nw gotrot.repair rainier.roofing soundside.plumbing evergreen.exteriors cascade.hvac timberline.decks pugetpaint.co northbend.fencing harborview.gutters summit.crawlspace bluecedar.builders lakecity.electric foothills.concrete alderwood.remodel
We come into your business, design the whole content system, and wire every view to revenue.
New Lead
Replied to story
💬“ESTIMATE”
⚡GUTTER GUARD REEL
Link Clicked
Free Estimate Funnel
mag.link/estimateLANDER
AI Setter Replied
Qualified: 40ft of rotted fascia
Estimate Booked
📅Jul 17, 3:00 PM (PST)
mike.estimator [M]
Job Won
✓$12,400
Source: GUTTER GUARD REEL

Turn views
into booked jobs

Everything your office needs to catch every lead from your content, follow up on time, and know exactly what’s driving booked estimates and revenue.

Lead Inbox

Know which leads need attention

Every DM, comment, and form fill from your content lands in one inbox, organized by priority, job type, and next action. Your office sees a work list, not a wall of notifications.

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Inbox

★ Qualified
jenn.holloway
how soon could you get out to look at the deck
Story ReplyEstimate
1
d.reyes206
we got quoted 18k elsewhere, is that normal for
InboundPrice Shopper
tacoma.landlord
saw the crawlspace video, I have 3 rentals that
Story ReplyMulti-Property
kellie.m.wa
You: You’re booked for Tuesday at 2. Crew notes
BookedRepeat
Story Sequences

Automate the first touchpoint, then optimize it

Story sequences and keyword triggers open the conversation the moment someone engages. Then we split test the scripts to see which flow creates more replies and booked estimates.

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ESTIMATE
hey Jenn, here’s the link to grab a time that works
Pick your free estimate slot
quick question, is the deck surface the issue or the framing underneath?
⚡ Sent by Magnetic • See Automation
AI Setter

An AI setter that answers while your crew works

The setter reads the conversation and answers like your best office manager: qualifies the job, handles pricing questions, and books the estimate. You decide when it assists and when it takes over.

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is this something you guys can even fix or does the whole thing come out
the last company just said replace it all, felt like a lot
most of the time we can repair the damaged section, full replacement is the last resort. want me to have Mike take a look this week?
✨ Direct Answer ✨ Value Pivot ✨ Book It
Personalization

Every reply sounds like you, not a bot

The system learns your voice from real conversations: how you talk about pricing, scheduling, and the trade itself. Follow-ups go out 1:1 at scale without a single canned-sounding message.

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we’re repainting in the spring anyway so maybe it can wait til then
honestly if the wood’s already soft, spring is how a $900 repair becomes a $4k one. not trying to scare you, just seen it a hundred times
ok yeah that’s fair. what does next week look like
Tuesday morning or Thursday after 2, your pick
Voice: matched to your team
Lead CRM

Every lead updated automatically

Tags, job stage, and conversation summaries update in the background. Your CRM stays clean without anyone in the office spending hours on admin.

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Tags ✎
● Homeowner ● Budget Confirmed
SetterAI Setter
EstimatorMike R.
AI Summary
⚑ Pain Points
Rot spreading along the back fascia
Got one quote that felt too high
◎ Desired Outcome
Fix it before spring repaint, under $5k

See exactly which video makes you money

Every video carries a tracked link and a pixel. The dashboard ties clicks, estimates, and closed jobs back to the exact reel, ad, or YouTube upload that started it.

Content Ideas From Real Leads
Based on what leads are asking in our DMs and estimate forms, what should next month’s videos be about?
Pulled from 214 conversations this month. Three themes keep coming up: 1. “Can it be repaired or does it all come out?” 38 leads asked some version of this. A repair-vs-replace breakdown video would hit the exact question people DM you about. 2. Price anxiety from a high competing quote 22 leads mentioned another company’s quote. A “why quotes vary this much” video builds trust before the estimate. 3. Timing: “can it wait until spring?” A short showing what six months of untreated rot looks like would convert the fence-sitters. Your highest-revenue video this quarter answered a question just like this.
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What changes after plugging in Magnetic

Without Magnetic

Marketing is a guess you pay for

? Content gets posted when someone has time
? Leads sit in the inbox until they go cold
? Nobody knows which video created which job
? Ad budget goes to creative that feels right
? The office is the bottleneck for follow-up
Booked Estimates
12
Show-Up Rate
55%
Cost Per Lead
$210
Monthly Revenue
$44K

With Magnetic

Now the content works for your calendar

✓ Filming, cutting, and posting run on a schedule
✓ Every lead gets a reply in minutes, not days
✓ Revenue traces back to the exact video
✓ Ads scale only what already converts
✓ The AI setter books while your crew works
Booked Estimates
38 +26
Show-Up Rate
82% +27%
Cost Per Lead
$84 -60%
Monthly Revenue
$118,000 +168%
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What our clients are saying

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owner_gotrot
first month the crawlspace video alone booked 6 estimates. we tracked every one of them
🔥 3💰 2
k.romero
the revenue per video screen is the first marketing report I’ve ever actually read
evergreen.mike
cancelling the other agency rn. these guys film it AND prove what it made us
🔥 4
sarah.office
honestly thought it would be another dashboard we forget about after a week. now I open it before checking anything else
THE FOLLOW-UP ALONE PAID FOR IT. We recovered two jobs we’d already written off, $19k between them
🔥 2
d.harborview
the AI setter answered a lead at 9pm on a Saturday and booked it. my office opens Monday
j.timberline
filming day was two hours. that turned into a month of posts and our best ad so far

Three ways
to plug in

Save 25% with yearly

Tracker

The software on its own. For teams that already make content and want to know what it earns.

$297/ month
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✓ Pixel + DM link tracking
✓ Revenue per video
✓ Funnel dashboard
✓ Lead profiles
✓ 3 team seats
Most Popular

Growth System

The hybrid. We film and run your short-form, manage your ads, and the software tracks all of it.

$4,900/ month
Book a Call
✓ Everything in Tracker
✓ Monthly filming day
✓ 20 short-form edits / month
✓ Story sequences + AI setter
✓ Meta ads managed
✓ Thumbnail testing

Full Infrastructure

Everything in Growth, plus YouTube long-form and a dedicated editor for teams going all-in.

$8,900/ month
Book a Call
✓ Everything in Growth
✓ YouTube long-form produced
✓ Weekly filming
✓ Dedicated editor
✓ Unlimited team seats
✓ Quarterly strategy intensives
✓ Cancel anytime ✓ First videos live within two weeks Need more? Contact us

Frequently
asked questions

A normal agency posts content and sends you a views report. Magnetic is built around one question: which video booked which job. We film your short-form and YouTube, run your Meta ads, and every piece carries tracked links and a pixel, so revenue traces back to the exact video. The content team and the tracking software are the same system.
Yes. Roofing, flooring, decks, fencing, crawlspaces, rot repair, HVAC, plumbing, exteriors. Staying in one lane is why the scripts, story sequences, and ad structures work out of the box instead of starting from zero.
We do. A filming day happens at your jobsites with our crew and our gear. You and your team just do the work you already do; we handle direction, cutting, captions, and posting.
Three layers. Tracked DM links tie every conversation to its source video. A one-script pixel on your site ties form fills and booked estimates to the click that brought them. And YouTube tracking swaps description links for tracked ones, so long-form gets the same treatment. The dashboard stitches it into revenue per video.
It is built to back them up, not replace them. It answers at 9pm and on weekends, qualifies the job, and books the estimate. Your office keeps control and can take over any conversation at any point.
Even better. We plug the tracking in first, find which of your existing creative actually produces jobs, then feed the ad account with new content that is already proven organically. Most accounts we take over are scaling the wrong creative.
Strategy session first, usually within a week of signing. Filming day inside two weeks. Tracking goes live the same week as the session, so even your existing content starts reporting before the new videos ship.
Because "jobs are coming in" hides which half of your marketing is dead weight. Every client so far has found at least one channel they were overpaying and one video style that quietly outperformed everything. You cannot double down on what you cannot see.